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Paid Advertising Executive

Location: Bolton

Job Description:

Due to rapid company growth, we are now recruiting for a Paid Advertising Executive to join the marketing team.

Job Description:

  • You will be working directly with clients on set objectives and must fully understand the objectives to deploy strategic paid advertising campaigns.
  • Constant optimisation of campaigns to agreed revenue and ROI targets
  • Implementing paid search, display, and amplified social media campaigns, monitoring their performance, optimisation, analysis and reporting.
  • Implementing paid search and display campaigns (Google & Bing)
  • Executing paid social media campaigns including Facebook, Instagram, LinkedIn, Twitter etc.
  • Overseeing optimisation, analysis and monitoring the overall performance.
  • Reporting, tracking KPI's and relaying performance to both client & Digital Strategist
  • Working in conjunction with the Content Exec & Graphic Designer on banner creation/adverts
  • Conducting competitor research and analysis

Character Requirements:

  • Confident communicator and forward thinking
  • Team Player with proven experience of working in a team
  • A keen interest in the latest digital practices and technologies
  • Strong working knowledge of Google Analytics and commercial experience of managing paid advertising.

Key Skills & Attributes Required:

  • Strong working knowledge of Google Analytics
  • Google AdWords experience – creating and optimising paid search and display campaigns including remarketing.
  • Commercial experience of managing paid social campaigns including Facebook, Instagram, LinkedIn, YouTube and Twitter.
  • Experience in producing digital marketing reports, tracking KPI’s and feeding back to the team / the client.
  • Excellent Microsoft Excel skills.
  • Demonstrable results from campaigns you have influenced.
  • The ability to work as part of a team, good communication skills and the critical ability to know when to ask for help and guidance.
  • The ability to work to tight deadlines and self-motivate.
  • 3 Years Digital Experience (In-house / Agency Side)

Job Type: Full-time

Required experience:

  • Digital: 2 years

What's on offer:

  • Very competitive salary
  • On the job training & external
  • 25 days paid holiday (plus bank holidays)
  • Strong career development prospects
  • Opportunity to be part of an enthusiastic young business
  • Free Car Parking
  • Beer Fridays

Interested? Please submit your CV outlining how you meet the requirements of the role to careers@gorillaaccounting.com.

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